This suite of animated explainer videos for Gilead Sciences had the focus on educating people about Hepatitis C and how it can be treated. Used in New South Wales correctional facilities, inmates can gain an in-depth understanding about the virus as well as how it can be treated.

Several alternate videos were developed for different audiences across Australia, ultimately creating pieces of new content across the different states. Various iterations were then created to be used in the wider community, as a way of informing health practitioners as well as patients.

The visual style was created in accordance with some existing brand collateral, with the addition of texture and depth throughout each scene. While creating an interesting explanation of each medical component, we also wanted to focus on maintaining relatability as a way of making sure audiences stayed engaged with the information being presented.